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Posts Tagged Super Bowl advertising

SMS Superbowl Case Studies & Not…

Looking back on the Super Bowl Commercials & mObile campaigns this year results in an unsatisfactory experience, at least for me.  Here are a few mObile calls to action that were used in an effective manner, & some potential lost opportunities. The NFL had a couple nice CTA’s during the game to build its SMS […]

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Does Super Bowl Advertising = Business???

So, is Super Bowl advertising a good investment?  I bet anyone who still works for a major advertising agency will be screaming at the top of their lungs right now, “YOU’RE DAMN RIGHT IT IS!”  Most of them will also say this because general advertising usually has no way to track things.  Last year we […]

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